![]() Most engagement metrics can be measured in YouTube analytics as likes/dislikes, comments, CTR, audience retention, average watch time, end screen clicks, card clicks, and the list goes on. If you cant engage your audience, your chances of ranking your YouTube videos for a meaningful keyword are slim to none. Enough chitter chatter. Lets get down to the 7-step process to rank your videos higher in YouTube search. Step 1: YouTube keyword research. If youre not targeting keywords with search volume, then youre not going to get search traffic. We had some first-hand experience of this in March - June. We launched a series of product-related videos for our former Marketing with Ahrefs series, which are used to educate our users rather than drive search traffic. Lifetime search traffic for our keyword ideas video. Were not suggesting only to create keyword targeted videos. There are different ways to attack trending topics, capitalize on suggested views and create content for existing customers. But unlike traditional search engine optimization for Google, YouTube doesnt have an official keyword research tool. |
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![]() even for an experienced internet marketer like myself. You should also be careful how many backlinks and bookmarks you send to your video each day, as too much in one day will get your video penalized and pushed down the ranking. Google and Youtube is catching up with all the SEO tricks. Brian Dean says.: Yes, youre 100 right about that. Ive toned things down a bit since everyone and their mom has started to spam YouTube videos. Ive even done some white hat promotion so that I survive any future YouTube Update Google may roll out. This post is exactly what Ive been looking for, so thanks! 1 - Ive heard that linking form other YT videos to your money video can help with G rankings, have you tried this? 2 - Is there any point in diluting anchor text so should we just go full EM anchor text and spam the crap out of it until it ranks? |
![]() So you want to choose a keyword thats viable for both search engines. Again, the goal is to find a keyword that people are looking for but isnt overly competitive. To hit that sweet spot, the ideal number of average monthly searches in Google Keyword Planner is 1K or less. Following the same example, lets see if Google Easter egg passes the final test. Screenshot from Ads.Google.com, September 2021. This keyword is on the higher end of average monthly searches, but it passes nonetheless. Google Easter egg meets all criteria for a good keyword, so it has a high chance of performing well on YouTube. Before we get into how to optimize YouTube videos, its important to understand the factors youre optimizing for and why. The next section goes over the ranking factors for YouTubes algorithm. Understanding YouTube SEO Ranking Factors. |
![]() 10 Tips to Increase Your YouTube Ranking. in Influencers, Social Media. Most people browsing through YouTube are either looking through their personalized feeds or just moving from one related video to another. Because of how YouTube works, the only ranking you have is in their search. |
![]() July 5, 2022. How Will Video Help SEO Ranking? Youve probably heard the term search engine optimization SEO a million times. But did you know that adding video to your website can drastically improve your SEO efforts and drive more people to your website? Video is quickly becoming one of the most important forms of content marketing and its presence could make or break your optimization efforts. Before we break down exactly how video can improve your organic page ranking, lets talk a little more about what SEO actually is. Search engine optimization is what you do to grow your visibility on search engine results pages. The higher your website ranks, the better-it means more people will see your page when they search a relevant query, click through to your website, read your content, and get to know your brand. Its not an exact science, and the best practices change frequently, but optimizing your website content and structure could ultimately drive more conversions than any of your other digital marketing efforts. In a noisy world, SEO is one of the best ways for businesses to be seen by their target audiences. |
![]() Tags are for YouTubes reference only, so your viewers wont see what you include. And - full disclosure - its hotly contested how much weight these actually carry in YouTubes algorithm: the consensus is 'not' much. But this is so quick to do, its a no-brainer. Feel free to add as many variations of your keywords and search terms as you can think of. If we stick with the 'Instagram' Hacks example, here are 7 you could use.: Social Media Hacks. Social Media Tips. Notice that they dont need to be super-specific. There is a Chrome Extension for YouTube called Tube Buddy. Among many other features is keyword rank tracking, and this allows you to find out the search ranking for different tags so you can use the best ones for SEO. You might also consider using an app like VidIQ to help you see what tags your competitors are using. By using the same tags as your competitors, your videos will start ranking in the 'Up' Next section whenever someone watches their videos-so you can direct attention from them to you! |
![]() When someone searches for a video on YouTube, you want them to find your content first. Use these 10steps to improve your YouTube videos'' ranking in search. Updated April 8, 2022. YouTube is a powerful player in the social media industry; 54 of small businesses use YouTube, which helps increase awareness for these businesses. |
![]() Even if youre not a design expert, you can create consistent, eye-popping thumbnails with the help of the following template tools.: Tags are a subtle aspect of YouTube SEO that your audience more than likely will never see, but they can help improve your visibility and ranking. But again, that doesnt mean you should go stuffing tons of tags in your videos. The concept behind tags is simple: by tagging your videos with descriptive terms, youre helping YouTube understand the content of your videos and recommend whats relevant to viewers think: DIY jean distressing or distressed jeans scissors. Although YouTube themselves dont specify how many tags are considered optimal, five or so seems to be fair game for most channels. If youre interested in example tags or want to see what tags your competitors are using, figuring both out is simple. Simply go to a video, view the page source CTRL-U and then search CTRL-F keywords to uncover the tags. Promote your content to increase video engagement. |
![]() Building keyword-rich playlists can strengthen your YouTube SEO, and you can also get more search traffic. Take a look at this playlist. Using playlists is one of those small but mighty tactics that can increase view time and retention. Get Featured on Another Channel. This is a tricky tactic, but if you do it right, it can give you some big results. Its tricky because you ideally want to team up with YouTube channels that complement but dont necessarily compete with your channel. If you pick a channel in the exact same niche as yours, you could find yourself losing viewers to the other channel. So if you have a YouTube channel about food, find a channel thats all about beverages. If you have a marketing channel, find a sales channel. You get the idea. Send out some requests and see if other channels are willing to feature you. As long as you give away something valuable, you should have no problem getting featured. Oh, and make sure you get a link to your channel! You can even ask for an annotation. |
![]() We cover the most important YouTube SEO tips below, so that you can effectively optimize your content for YouTube search. YouTube SEO Tips. Rename your video file using a target keyword. Insert your keyword naturally in the video title. Optimize your video description. Tag your video with popular keywords that relate to your topic. Categorize your video. Upload a custom thumbnail image for your video's' result link. Use an SRT file to add subtitles closed captions. Add Cards and End Screens to increase your YouTube channel's' viewership. Add hashtags to increase reach. Create a playlist about your videos general topic. Optional: Leave a pinned comment on your own video. Rename your video file using a target keyword. Just like you would when optimizing written content, you'll' use an SEO tool to first identify keywords you'd' like your video to focus on you can browse popular YouTube SEO tools below these tips, or just click that link earlier in this sentence. |
![]() As we mentioned earlier that viewer engagement is essential for your video viewership growth with YouTube SEO, gaining the initial boost through sharing any traffic source you have available is a strategy you need to implement. Learn the best time to publish a video for your target audience. Look for which times you receive the most views, and release around that time. As YouTube measures engagement rate to figure out that if your content is worth sharing with other viewers, you can speed up the process by activating your social following to watch your video first. Remember to share your videos through any owned channel you might have like blogs, websites, and email lists. A relevant video on your blog post about the same topic can increase the videos views and grow your blog posts engagement, which would positively impact your blogs ranking. |